Web design is one of the most underestimated areas of digital marketing. Business owners, marketing managers or whoever is responsible for company’s website, simply don’t pay enough attention on its importance.
They just want to have a website for their company; any website.
Subsequently, 99% of the time, business websites are designed without any strategic plan in mind. Therefore, it’s not surprising why so large portion of websites on the web don’t utilize majority of their potential.
In fact, in many cases, such outdated mindset even causes companies go out of business. You see, today’s websites must be developed with strategic goal/s in mind. Just launching any website is no longer an option.
Companies that depend on generation of the business through their website, MUST design their site with predictable ROI in mind.
Here are a few major aspects that web design with predictable ROI involves:
- Conversion Rate Optimization (CRO)
- User Experience (UX) design
- User Interface (UI) design
- Hierarchical website architecture
Neglect any of mentioned aspects during your website design and it will result in significant loss of traffic (visitors) and decrease of transactions (revenue).
And just so you know, 99% of Web Design firms whom you may be considering to hire for your web design project, have no clue about what I’ve just revealed to you…
So do you want to spend thousands of dollars (sometimes hundreds of thousands) on your website development just to understand after a while that you wasted all that money on useless website?
I think you do NOT either…
Therefore, before you hand your web design project to any web design agency, I highly suggest you to hire me for either consulting (if you absolutely need a specific web design agency to develop your site) or for both (consulting and actual web design).
If you hire me, I’ll make sure you will get:
- 24/7 revenue generating machine website
- SEO-friendly and properly engineered website
- Beautiful and modern website
- User-friendly and intuitive website